SEO
Search Engine Optimization
Search Engine Optimization for all budgets
What is Search Engine Optimization
Search Engine Optimization (SEO) is the science of search as it relates to marketing on the web. It is mostly technical in nature, combining programming with business, persuasion, sales, and a love for competitive puzzle solving into a written form capable of maintaining desired revenue goals while achieving high rankings in the organic sections of search engine results pages.
It is not just technical, nor copywriting, nor links, nor just search engine submission, but an intricate blend of over a hundred variables into the fabric of a website. It is difficult to accomplish without a formal proven methodology and strong proprietary tools.
Our SEO Rates & Packages
SEO services tailored to fit your industry, budget, and marketing reach
BRONZE SEO PACKAGE
Per month / Billed Quarterly
BRONZE SEO PACKAGE
On-page content optimization for 10 primary keywords preapproved by client
Depending on the website up to 10 pages of your website will be optimized
Setup Google Analytics for site
Optimization of title tags for each of the optimized pages
Meta description optimization for improved click-through rates
Extensive keyword research to determine the most relevant keywords
Creation and optimization of heading tags to target campaign keywords
Development and improvement of internal linking structure
Pre-optimization ranking report to determine the baseline rankings
Ongoing ranking report generation to track the improvements over time
SILVER SEO PACKAGE
Per month / Billed quarterly
SILVER SEO PACKAGE
All services included in Bronze SEO package, plus:
On-page content optimization for 15 primary keywords preapproved by client
Depending on the website up to 20 pages of your website will be optimized
Link profile analysis to uncover link development opportunities
Claim, setup and optimize your Google My Business profile.
10 new citations/month
300 word content
GOLD SEO PACKAGE
Per month / Billed quarterly
The Local Advanced SEO packages are designed to help businesses which serve a reasonable geographic area (city, county, state) gain prominance in their SEO rankings. The Local Advanced package focuses on a wider targeted keyword selection allowing to capture the attention of a wider audience and also deploys multimedia content resources to stand out against competitors.
GOLD SEO PACKAGE
All services included in Bronze SEO package, plus:
On-page content optimization for 20 primary keywords preapproved by client
Depending on the website up to 30 pages of your website will be optimized
Link profile analysis to uncover link development opportunities
Claim, setup and optimize your Google My Business profile.
20 new citations/month
500 word content
2x Branded Video Content (up to 30-seconds) per/month
- No long-term contract required, but all new accounts are subject to a 1-month setup fee and a minimum 3-month subscription. At the conclusion of the first 3-months the customer can renew quarterly at the same rate, or go month-to-month with a 20% increase in the quarterly rate (ie. $300 would increase to $360). Accounts that are month-to-month and are suspended by the customer or interrupted for non-payment must resume with a 3-month term (no setup fee required in these instances)
- 25% discount for multiple SEO contracts, and 20% discount when bundled with SEM services
- Organic search engine results are subject to competition, and cannot be guaranteed. Only pay-per-click services can guarantee rankings as ads, and have no organic value once discontinued.
- Primary keywords are not wild cards that can have multiple regional references added to them. For instance, "Toronto Florists" and "Montreal Florists" are two separate keywords, not one.
Comparison Chart for SEO Service Packages
Search Engine Optimization tasks included | Bronze | Silver | Gold | |||
---|---|---|---|---|---|---|
Number of primary keywords for on-page content optimization | 10 | 15 | 20 | |||
Number of pages on your website will be optimized (depends on site) | 10 | 20 | 30 | |||
Setup Google Analytics for the site | ||||||
Optimization of title tags for each of the optimized pages | ||||||
Extensive keyword research to determine the most relevant keywords | ||||||
Creation and optimization of heading tags to target campaign keywords | ||||||
Development and improvement of internal linking structure | ||||||
Pre-optimization ranking report to determine the baseline rankings | ||||||
Ongoing ranking report generation to track the improvements over time | ||||||
Meta description optimization for improved click-through rates | ||||||
Link profile analysis to uncover link development opportunities | ||||||
Claim, setup and optimize your Google My Business profile | ||||||
Number of new citations/month | 0 | 10 | 20 | |||
New word content (blogs, page content) | 0 | 300 | 500 | |||
New content is for blogs, social media articles, landing pages, etc. This content will be provided by third party specialists, and edited for accuracy by the customer before publishing. | ||||||
Number of new branded videos (up to 30 seconds) per month | 0 | 0 | 2 | |||
Monthly Rate (billed semi-annually) | $300 | $550 | $900 |
Why is SEO important?
Surveys have shown 89% of Internet buyers are turning to search engines to find the products they want, with over 150 million searches being run on Google each day. These are significant statistics, and one of the reason successful companies are investing in Internet marketing to drive their sales.
Which is better, SEO or PPC?
You can probably come up with an argument for either; but the reality is, both SEO and PPC (pay-per-click), are vital. You couldn’t establish domain authority, organic brand affinity, and really, a wholly formed online presence without SEO. By the same token, you couldn’t granularly target prospects by demographic, behaviors, or keywords without PPC.
Frequently Asked Questions on SEO, SEM, and PPC
The following is a gallery of terms and a list of FAQ's by our customers regarding SEO, SEM, and PPC.
This Service is NOT simple.
Keep this information in mind when you hear promises of “Guaranteed”, “Page One INSTANTLY” results with a “One-time payment of only $19.95”. As you can well imagine, these deals are not only a sure fire way of losing $20, they can also cost you a lot more in the long run as your site gets banned from the major search engines.
Four Powerful benefits to Search Engine Optimization
Internet customers are ready to buy
Recent studies show that purchasers are about 12 times more likely to buy their products or services after finding their site through a search engine than all other traditional advertising methods combined (including trade shows, print ads, direct mail, radio, and even television). Your competitors know this, and want that traffic to find them first.
Flexibility
Their website can be changed continuously to reflect new products, services, industry information, pricing, or promotions. Traffic sent to their site will learn the most current information they make available to them. Ask yourself how this compares to advertising a phone number that requires your staff to explain your promotions to each new inbound caller.
Accountability
Your competitors know this service works. Not simply because of the increased business it delivers, but because we provide quarterly reports showing exactly how their website is climbing up the search engine rankings. The proof is visible and verifiable. We're not the emperor's tailor. You'll see what you're paying for.
Return-On-Investment
Like yourself, your competitors have spent thousands on their website, and they want it to start working for them. For a small investment of as little as $300 a month, search engine optimization will maximize their returns.